Presenting our pre-spring collection, designed for dreamers of warmer weather.
Botanicals beginning to bloom are the starting point
of the new season. We look to soft ditzy petals and romantic florals across fan-favourite wrap dresses and must-have midis. Adding a camel coat, long-sleeved blouse and satin skirt to your wardrobe will help you ease into the season further.
A light and bright palette brings the sunshine into sight, with a focus on soft pinks, earthy browns and blossoming blues and greens.
It’s that time of the year again when you gear up and fill your wardrobe with fresh styles at FLAT 30% OFF!
Discover a wide range of clothing; think flouncy dresses, sleek jumpsuits, flattering tops, flowy skirts, stylish bottoms and more, at prices that don’t feel on the wallet.
Add luxe layers to your wardrobe this season with jackets and coats. Casual days call for premium puff coats & transeasonal trench silhouettes, while edgy biker jackets and sleek wool wrap coats are fit for the most fashionable evenings. Style yours up or down for any occasion this winter.
Stock up on sparkling jewellery, embellished clutches, embroidered scarves, work handbags and more.
Add finishing touches to your look with trending footwear to transform your style game and put your best foot forward this party season.
Inspired by Old Hollywood glamour, our new collection is made to take on winter in style.It sees an elegant selection of cold-weather styles which break away from the season’s traditionally muted mood.
Find wrap coats, wrap dresses and long-sleeved knits in a refreshed palette of dusty pink, sky blue and deep wine. Rich in detail, the range is punctuated by faux fur trim, glittering metallic fabrics and decorative floral prints which add to its elevated feeling.
Shop our new collection in-stores and online here.
Introducing the first face of Forever New India – the beautiful model and actor, Diana Penty. She is elegant, glamorous, inspires confidence and mirrors feminine beauty inside and out, all of which are an embodiment of Forever New’s soul.
In between our campaign event, we sat down with Diana to discuss her style philosophy, inspiration and tips.
How does it feel to be the face of Forever New?
Really exciting! I think mostly because I love what Forever New stands for, they represent the modern woman. Their aesthetic is very classic, chic, sophisticated and glamorous – which is coincidentally my aesthetic as well. So it just feels like the perfect match. It feels great to actually relate to the brand that you work with.
What’s the first thing that comes to your mind when you think of Forever New?
Classic. I’ve been shopping at Forever New from the time I was in college, and there are a couple of pieces that I still have in my wardrobe because they’re pretty timeless and they never really got out of fashion.
What is your style philosophy?
I’m pretty minimalistic and effortless when it comes to style. It’s important to know what suits your body and personality and I feel it’s also important to bring that into your style, and not just blindly follow trends.
Who is your biggest fashion inspiration?
Kate Moss. And my mom!
One fashion tip you’d like to share with our followers?
Create your own style. Trends may or may not suit you, but bringing your own personality and comfort to your style is always important.
What would you prefer – a classic LBD or a trendy floral co-ord?
Hmm. That’s a tough choice. I am currently in love with florals. Although a classic LBD can take you a longer way and you can use it more often, so I’ll go with the LBD.
What’s your favourite pick from our new collection?
I love the Di Sequin Mini Dress and the Winona Metallic Dress. They’re both so versatile and perfect for day to night transition.
A wardrobe necessity for your everyday, bags are also an expression of your personal style. It’s essential to choose a quality product that not only looks on-trend, but also lasts you long. So while choosing a bag for yourself, make sure to check the lining on the inside, quality of hardware and of course, the internal pockets.
Here are a few of our favourites for you to own this season :
The Tote Bag
A holy grail that’s not only handy for work but also, vacations! A roomy tote bag makes for a convenient choice for women who like to carry their world with them. We love totes for how fashionable they appear with any outfit. From work pant-suits to t-shirt and jeans, totes are a versatile accessory to carry with ease and comfort. Look to chain details to add instant glamour or basic faux leather for a classic look.
The Clutch Bag
An absolute party essential! Clutches are our favourite choice for cocktails, weddings, elegant dinners and more. We love roomy clutches that fit our phones and lipsticks, but are also easy to carry. Opt for a delicate sling if you’re not a fan of a hand-clutch.
The Crossbody Bag
A non-negotiable style staple – the crossbody bag is your everyday go-to. Wear it with a day dress or denims, and be sure to be hands-free throughout the day. Look to a statement animal print and crocodile texture, or a neutral style to go with your entire wardrobe.
The Belt Bag
Ever carried a fanny-pack? Well, this one’s all things glamorous. This on-trend black envelope bag has a detachable belt so you can wear it around the waist or carry in hand. Style yours over a blazer with sky-high heels for a chic night-time ensemble.
Our new collection Nomadic Journey, is inspired by elevated summer parties. Featuring vivid hues, and elegant textures, discover our soft and feminine event-ready silhouettes, perfect for the upcoming party season.
A modern palette lends a chic appeal to our latest summer outfits. Fresh white, classic black along with soft floral prints are the shades to know, while vibrant cobalt blue and forest green add to a touch of black-tie glamour to the season.
Grecian inspired maxi dresses, elegant lace fish-tail silhouettes and wrap dresses are the key shapes of the season, while key seasonal updates in the form of a classic cowl cami and button-up split skirt add to a daytime feel.
Sparkling accessories are the finishing touch of your dream summer ensemble. Think dainty drop earrings or a statement piece for evening, with strappy high heels and clutch bags for extra glamour.
Step into your festive summer wardrobe, with our new collection Miami Heat, featuring bold colours, statement dresses and stylish modern accessories. Take notes for summer events, look to floaty silhouettes and feminine ruffle details, ideal for the season’s floral trend.
Embrace fresh summer hues of cobalt and emerald green offset with crisp white and soft blush. Think linen-blend fabrications and floaty silhouettes, perfect for summer!
A shift in temperature calls for lighter playful prints, from pretty garden prints to vintage inspired faded florals. Our floaty long-sleeved wrap mini dress is all ideal for day to night events, while the maxi dress is reimagined in a striking cobalt blue – ideal for summer parties.
Mother’s Day is just around the corner! Whether it’s timeless jewellery for the elegant mom, or on-trend handbags for the stylish mom or simply a gift card for the mom who knows it all – read on to discover gifts she’s going to love and wear all year.
Wish-list worthy designs don’t always come in diamonds. Satisfy the designer in her with timeless jewellery that she can easily carry off with work wear, or to occasions or while traveling, without having to worry about anything.
Pick the perfect clutch that she can pair with her occasion outfits. Let her accessories do the talking with our sparkling navy Demi Occasion Clutch. Embellished with brilliant glass crystals, this bag would pair perfectly with all her occasion outfits.
Demi Occasion Clutch
A full-fledged roomy handbag may be the most thoughtful gift for the working mom. For you never know, she may be longing for a good work bag since forever! Our chic Jamie 15″ Laptop Bag would be the perfect addition to her workwear wardrobe, complete with fully lined 15″ laptop compartment. Can be carried by the top handles, or attach the long strap to wear over the shoulder – it could be a dream bag for her!
From Sunday brunches to dinner soirees, find her a versatile handbag that she can make her go-to accessory. A classic ivory tote bag is a neutral choice for her everyday wear. It’s on-trend tort resin chain detail is sure to give an extra polish to any outfit she wears.
Still can’t decide on the perfect gift? Spoil mum with a Forever New gift card to make her day.